Whitewater Grocery Co. is building your future full-service neighborhood grocery store, and we're doing it together. 

When you join Whitewater Grocery Co., you become a part of something bigger: a community of people working together to build a business that meets our needs.  This community-owned store will offer national and generic brands as well as local and organic foods. More than that, our store will be a place to gather with neighbors and nourish our community. 

How it works:
First, we GROW. There is strength in numbers. And, the more people we have at the table while we plan, the more the store will reflect our community needs. We are the fastest-growing start-up cooperative grocery store in the country and we're not slowing down. Our goal is 1,000 Owners strong by grand opening day. The faster we GROW, the sooner we can shop. 

Next, we FUND our project. The growing won't stop, but when the plan is in place we will seek out funding to make it a reality. The store will be built through a combination of owner loans and investments, bank financing, and grants. 

Finally, we will BUILD our store. It may be a new building or a renovated existing space. The store will be comfortably sized (around the size of a Walgreens) and will have plentiful parking. We also plan for the store to be bright, friendly, and sustainable. 

Our process is GROW. FUND. BUILD. And it's well underway. Join us! 

Any questions? You can reach us directly at

Whitewater Grocery Co.    
Innovation Center
1221 Innovation Drive, Suite 118  
Whitewater, WI 53190

  • Upcoming events

    Annual Owners Meeting 2018
    Sunday, October 14, 2018 at 04:00 PM · 372 rsvps

    Please join us on October 14 for our second Annual Owners’ Meeting as we meet, dine, and celebrate our progress. You and a household member are invited.

    We will update our Owners on our feasibility research and discuss the next stage, 2B: Planning! Topics will include site analysis and funding. We will also announce the results of the Board of Directors election.

    4:00 Social Hour
    5:00 Meal and Meeting
    6:45 Election Results

    Space is limited! Please RSVP by Sunday, September 30 online or by calling (262) 472-1218.

    Annual Owners Meeting 2018We hope to see you on October 14 at the Hamilton Room, University of Wisconsin-Whitewater.
    Parking is free in Lots 12, 13, and 14.

    Childcare will be provided.

    If you have questions, please call us or contact us at

    Your Whitewater Grocery Co. Board of Directors

    Board of Directors Meeting
    Monday, November 12, 2018 at 06:30 PM

    The Whitewater Grocery Co. is based on democracy and transparency. All owners are invited to our Board meetings! Attending Board meetings is a great opportunity to learn more about the work being done to open our grocery store as well as to ask questions.

    You can find the agenda on our website. If you cannot attend, the minutes will be posted within two weeks after the meeting. 

    Owners are also allowed a 3-minute comment time (if desired) at the beginning of each meeting. Total comment time will be capped at 20 minutes to ensure the board has enough time to discuss business items.

    If you have questions, you can reach us at 

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