The location of the store will be determined later in the planning process (during the 2nd part of the feasibility phase). It is really important that the location is selected through careful research about traffic, location demographics, accessibility, parking, lot size, and other factors in order to build the most sustainable store possible.

In Whitewater, there are a lot of passionate opinions about where a grocery store should be located to best serve the needs of the community. Please know that every effort will be taken to survey the community about their opinions, but in the end the location will be selected based on site availability, feasibility, and financial sustainability.

If you’d like more information about how co-ops choose their location and site, watch this great webinar on the topic.